Looking to build a 2026 social media strategy for your university? See the biggest changes to social media in 2025 and what they mean...

Learn how German universities can effectively use social media to attract international students, tailored for different academic...

Discover how to leverage the power of LinkedIn for student recruitment in higher education. Boost your graduate recruitment with these...

Discover top social media strategies for higher education in 2026, including mastering TikTok's algorithm, leveraging paid ads, and...

A strong social media presence is crucial for higher ed institutions. Read on to learn how the top performers do it right.

Here are our top 10 higher education articles of 2023! Our end-of-the-year gift to you... all wrapped up.

Having a social media presence is integral to student recruitment. We take a look at some of the university social media accounts...

Facebook groups have long been a popular channel for universities to create student communities, however now they are reporting drops...

The value of social media advertising is often debated in higher education marketing. Here are some insights on why your university...

With the younger generations coming through, are more and more prospective students using social media in place of traditional search...

Best practices on using ad campaigns on Facebook and Instagram.

LinkedIn may not be the top priority for admissions teams, but we look at how it can be used for student recruitment & to help...

Introducing Instagram Reels: A new social media tool for engaging students.