Best Practices for Using Paid Ads on Facebook and Instagram
09.07.2022
Communicating with Generation Z versus Generation Alpha
10 min read
Generation Z and Generation Alpha will probably never know what a fax machine does or have a landline in their homes. A...
08.26.2022
Growing Popularity of Instagram Reels for Student Recruitment
4 min read
Instagram has switched its attention to reels, and universities are using the short videos to engage with their current...
08.22.2022
Chatbots: Conversational AI for higher education
4 min read
In the online world, automation is key to gaining a competitive edge. Chatbots are one such automation tool to provide...
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What's Ahead for Higher Ed in 2025?
Watch our recent webinar where our international panel of higher education experts discuss the predictions, challenges, and opportunities facing the international student recruitment landscape.
05.30.2022
Tips for Optimizing Your Higher Ed Landing Pages
4 min read
If your ads start to get clicks, but your visitors aren’t staying on your pages then it’s time to optimize your landing...
05.12.2022
WhatsApp, IM or Email - The Importance of Personalized Communication
5 min read
Whether your prospects want to be 'WhatsApped', emailed, called or IM-ed, highly personalized communication is a...
02.03.2022
Utilizing Data to Improve the Student Journey
4 min read
Every university wants to know what can be done to improve the student journey. Fortunately, there’s a relatively easy...
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The Keystone Awards
Nominations are now open for the Keystone Awards!
Nominate an inspirational student or an education institution, team, faculty or school for their outstanding work.
Keystone Media Kit
Check out our guide to explore our products and services, and see how we can support your institution's growth.
Please enter your email address to initiate the download.