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Higher Education News

Why YouTube Needs to be in Your Student Marketing Strategy

4 min read

YouTube has grown to be the second-largest global search engine, offering universities opportunities to connect with prospective students, engage...

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Content Marketing Higher Education Marketing Student Recruitment

01.22.2024

How to Improve the Student Journey in 2024

10 min read

Rama Eriksson

2023 was an unpredictable and uncertain year for higher education marketing. The dust of the pandemic barely settled...

Content Marketing Higher Education Marketing Social Media for Higher Education

01.15.2024

Higher Ed Social Media Trends for 2024

21 min read

Rama Eriksson

By 2024, it is estimated that 82.3% of global internet users will access a social network through any device at least...

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Content Marketing

01.08.2024

AI Prompts to Use in Your Student Marketing Content

3 min read

Fran Fitzsimmons

AI and automation is being adopted by higher ed professionals worldwide. It can be used to help with application...

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What's Ahead for Higher Ed in 2025?

Watch our recent webinar where our international panel of higher education experts discuss the predictions, challenges, and opportunities facing the international student recruitment landscape.

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International Education News

12.18.2023

The Biggest Stories From Higher Ed in 2023

5 min read

Thaís Roberto

As 2023 comes to a close, the higher education industry is undergoing changes that will redefine how universities...

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Content Marketing Higher Education Marketing Social Media for Higher Education

12.07.2023

Top University Social Media Accounts in 2023

12 min read

Rama Eriksson

Creating a compelling social media presence is now more vital than ever for educational institutions. Social media has...

Content Marketing Higher Education Marketing Student Recruitment Conferences email marketing

12.04.2023

8 Ways to Kickstart Your Student Recruitment in 2024

7 min read

Rama Eriksson

For higher education admissions professionals, the task of reviewing, planning, and improving upon a student...

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