Blog

Explore insights
shaping the future
of education.

Stay informed with the latest higher education news, press releases, media coverage, and data insights. Explore stories, trends, and analysis shaping the future of education.

Explore all articles

NEW

International Student Recruitment

NEW

International Student Recruitment

The UK Is Still an Attractive Study Destination, But for How Long?

As policies and trends shift, UK higher ed stands at a crossroads - so what are universities doing about it? Read the insights from our London event.

What the US Election Means for the Future of Higher Education

Unpack the contrasting higher education policies of Kamala Harris and Donald Trump, focusing on student loans, international students,...

How can universities deepen their ties with India?

Learn how Western universities are adapting to the growing number of Indian students studying abroad, focusing on quality education...

Strategic Sourcing as an Enterprise Solution for Delivering L&D

Training & Development is essential for employee retention, productivity & satisfaction, but how can HR professionals find the right...

Using Twitch for Student Recruitment

Discover how Twitch can revolutionize higher ed recruitment. Learn how to leverage its features, collaborate with influencers, and...

Reframing the Higher Ed Conversation from ‘Cost’ to ‘Investment’

Reframe the conversation around higher education from 'cost' to 'investment' by highlighting the value of degrees and the importance...

Liberal Arts Degrees: The Value of Lifelong Skills

Explore the relevance and profitability of liberal arts degrees in today's job market, debunking myths and highlighting the valuable...

From Degrees to Microcredentials: Higher Education Must Evolve to Embrace the Modern Economy

Workforce demands change too fast for Higher Ed to keep pace. Guest author Aaron Brower and podcast guest Jim Fong, both from UPCEA,...

Higher Ed Entrepreneurial Inspiration: Harri Suominen, Asia Exchange

Be inspired by higher education entrepreneur Harri Suominen, CEO and co-founder of Asia Exchange.

Creating Safe Spaces: Strategies for Supporting LGBTQ+ Students in Higher Ed

Explore how universities can provide year-round support for LGBTQ+ students, including strategies for building inclusive communities...

Forget Higher Ed Rankings: It’s Time to Get Back to Reputation Basics

Explore university rankings and tips for higher ed reputation management with reputation expert and Keystone Higher Ed Chats podcast...

Jumping on Social Media Trends: What’s Pays off in Student Recruitment

Discover how universities can leverage social media trends for student recruitment. Learn about the benefits and risks of jumping on...

Avoiding Burnout as a Higher Ed Marketer

Top reasons and resources to make higher ed marketers remember why they love their jobs and avoid burnout.

Tips for Effective Storytelling in Higher Ed Marketing Strategy

Master the art of storytelling in higher ed marketing. Learn how to attract students with your stories from expert, John Azoni.

Higher Education News

What the US Election Means for the Future of Higher Education

7 min read

The upcoming US presidential election has put a spotlight on the contrasts between Democratic and Republican discourse. And, although often...

Continue reading More Blogs

What the US Election Means for the Future of Higher Education

How can universities deepen their ties with India?

International Education

09.25.2024

How can universities deepen their ties with India?

4 min read

Thaís Roberto

As Indian international students reach an all-time overseas, Western universities have been adjusting their...

professional training

08.01.2024

Strategic Sourcing as an Enterprise Solution for Delivering L&D

9 min read

Rama Eriksson

Delivering quality, cost-effective learning opportunities to employees is a significant challenge for many...

Higher Education Marketing

07.15.2024

Using Twitch for Student Recruitment

5 min read

Thaís Roberto

Twitch is the world's largest game-streaming platform, and offers unique advantages over traditional social media...

Get Your Copy

State of Student Recruitment 2025 Report

BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations

✅ What are the top international study destinations?

✅ How do students prefer to study?

✅ How do students research, find, and apply to colleges?

✅ What are the main barriers to applying to universities?

Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year.

Image shows four students all looking at each other and laughing

Higher Education Marketing

07.02.2024

Reframing the Higher Ed Conversation from ‘Cost’ to ‘Investment’

4 min read

Thaís Roberto

The perception of higher education has shifted dramatically in recent years. Although economic mobility rates for...

Liberal Arts Degrees: The Value of Lifelong Skills

Education

06.10.2024

Liberal Arts Degrees: The Value of Lifelong Skills

6 min read

Thaís Roberto

Liberal arts degrees have a bad reputation for not leading to stable careers with good wages. When universities face...

Older student of Asian origin sitting outside with a laptop. He is looking down taking notes with a pen and paper.

Higher Education Marketing Non-Traditional Students Guest Post Guest perspective Podcast

05.29.2024

From Degrees to Microcredentials: Higher Education Must Evolve to Embrace the Modern Economy

9 min read

Aaron Bower

America’s appetite for four-year, 120-credit bachelor’s degrees has been declining for well over a decade. In addition,...

multiple arms outstretched holding a globe over head

Study Abroad Education Innovation leadership Podcast

05.15.2024

Higher Ed Entrepreneurial Inspiration: Harri Suominen, Asia Exchange

5 min read

Rama Eriksson

Childhood friends, Harri Suominen and Tuomas Kauppinen didn't anticipate their journey as entrepreneurs when they left...

Creating Safe Spaces: Strategies for Supporting LGBTQ+ Students in Higher Ed

Higher Education Marketing Student Recruitment leadership Student Support

05.08.2024

Creating Safe Spaces: Strategies for Supporting LGBTQ+ Students in Higher Ed

6 min read

Thaís Roberto

While Pride Month is celebrated in June, advocating for LGBTQ+ rights is an effort that must be maintained throughout...

Forget Higher Ed Rankings: It’s Time to Get Back to Reputation Basics

Higher Education Marketing International Student Recruitment Marketing skills Podcast

04.30.2024

Forget Higher Ed Rankings: It’s Time to Get Back to Reputation Basics

11 min read

Rama Eriksson

In the cutthroat world of higher education, reputation stands as the ultimate currency.

image shows a woman smiling scrolling on her phone

04.22.2024

Jumping on Social Media Trends: What’s Pays off in Student Recruitment

4 min read

Thaís Roberto

From viral videos on TikTok to the emergence of new platforms like BeReal, universities have a multitude of...

smiling woman in front of window holding an ipad

Content Marketing Higher Education Marketing Marketing skills

04.16.2024

Avoiding Burnout as a Higher Ed Marketer

12 min read

Rama Eriksson

Working in the Higher Education sector these days is not for the faint of heart. What was once a stable and measured...

Tips for Effective Storytelling in Higher Ed Marketing Strategy

Content Marketing Higher Education Marketing Student Recruitment Guest Post Podcast

04.15.2024

Tips for Effective Storytelling in Higher Ed Marketing Strategy

8 min read

John Azoni

“Storytelling” is a word that dominates higher ed marketing. Every school aspires to tell their institutional journey...

prev 3 4 5 6 7 next

the keystone awards - nominations now open

The Keystone Awards 2026

Celebrate excellence in global education.
We’re honoring outstanding institutions, teams, and individuals across categories, including Higher Ed Institution of the Year and International Student of the Year.

Nominate your institution, colleague, or student today.

Start Your Nomination

Keystone Media Kit

Download the media kit to explore our products and services and learn how we can support your institution's growth.

Please enter your email address to initiate the download.

Explore insights shaping the future of education.

The UK Is Still an Attractive Study Destination, But for How Long?

Higher Education News

What the US Election Means for the Future of Higher Education

How can universities deepen their ties with India?

Strategic Sourcing as an Enterprise Solution for Delivering L&D

Using Twitch for Student Recruitment

Reframing the Higher Ed Conversation from ‘Cost’ to ‘Investment’

Liberal Arts Degrees: The Value of Lifelong Skills

From Degrees to Microcredentials: Higher Education Must Evolve to Embrace the Modern Economy

Higher Ed Entrepreneurial Inspiration: Harri Suominen, Asia Exchange

Creating Safe Spaces: Strategies for Supporting LGBTQ+ Students in Higher Ed

Forget Higher Ed Rankings: It’s Time to Get Back to Reputation Basics

Jumping on Social Media Trends: What’s Pays off in Student Recruitment

Avoiding Burnout as a Higher Ed Marketer

Tips for Effective Storytelling in Higher Ed Marketing Strategy

What the US Election Means for the Future of Higher Education

Get Your Copy

State of Student Recruitment 2025 Report

The Keystone Awards 2026

Keystone Media Kit

Subscribe to get the latest news and updates

Explore insights
shaping the future
of education.

Subscribe to get the
latest news and updates