Higher Education News

K-Pop Your Way In: Attracting Students with Korean Language Buzz

5 min read

In the era of the K-Pop, institutions have a golden opportunity to turn up the volume on college student recruitment and recognise the impact...

BTS mural
image shows a iPhone on a table with LinkedIn open on the screen

02.19.2024

Using LinkedIn in Your Graduate Student Recruitment

4 min read

Thaís Roberto

Higher ed marketing on Instagram, TikTok and Facebook are commonplace. But, while these are the most widespread...

Read More arrow-right
Direct Email Marketing Best Practices

02.18.2024

Direct Email Marketing Best Practices

4 min read

Cassandra Kenning

Direct Email Marketing (DEM) is a tried-and-true marketing strategy that allows you to effectively reach your target...

Read More arrow-right
woman with short light curly hair looking up seemingly thinking in front of light green background

02.15.2024

Unlocking Success: 3 Strategies to Boost College Enrollment

5 min read

Rama Eriksson

In a time when higher education marketing is continually evolving, staying ahead of trends is key to attracting and...

Read More arrow-right

Watch On-Demand Webinar

Higher Ed Round Table OD Webinar Banner compressed-1

 

 

 

 

 

 

What's Ahead for Higher Ed in 2025?

Watch our recent webinar where our international panel of higher education experts discuss the predictions, challenges, and opportunities facing the international student recruitment landscape. 

laptop open with hand holding a magnifying glass in the foreground

02.14.2024

What's New in SEO and Email for Higher Ed Marketers

5 min read

Thaís Roberto

With Google’s latest SERP algorithm and email updates, higher education marketers face new challenges in optimizing...

Read More arrow-right
a female student on a laptop smiling

02.12.2024

5 Strategies to Recruit More Students in 2024

4 min read

Thaís Roberto

Finding the next cohort of students bring new challenges for higher ed marketers, as new generations bring new...

Read More arrow-right
image shows a magnifying glass sitting on a laptop

02.05.2024

The Growing Importance of Micro-Credentials in Higher Education

4 min read

Thaís Roberto

Micro-credentials are competing more and more with traditional higher education programs, following quick shifts in the...

Read More arrow-right
The Keystone Awards - nominate a student or institution now!

The Keystone Awards

Nominations are now open for the Keystone Awards!

Nominate an inspirational student or an education institution, team, faculty or school for their outstanding work. 

Nominate Now

Keystone Media Kit

Check out our guide to explore our products and services, and see how we can support your institution's growth.

Please enter your email address to initiate the download.