Higher Education News

Focus on the Inbox: Email Practices for Student Recruitment Professionals

6 min read

There are now more ways than ever to reach future college students. From traditional print viewbooks and postcards, to short-form social media...

Focus on the Inbox: Email Practices for Student Recruitment Professionals
How to Prepare Your University for the Year Ahead

08.28.2020

How to Prepare Your University for the Year Ahead

4 min read

Benjamin Boivin

2020 may go down as the most challenging year in college recruitment history, but international recruitment...

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Personalized videos for student recruitment

08.25.2020

Personalized videos for student recruitment

3 min read

Elise Hodge

Gone are the days of mass marketing and generic replies. Marketing in 2020 is all about personalization and video. This...

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10 Things to Consider While Reopening Campus

08.20.2020

10 Things to Consider While Reopening Campus

5 min read

Benjamin Boivin

Strategic planning is nothing new for college admissions professionals and higher education marketers. On a global...

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Reimagining Fall Semester (Revisited)

08.18.2020

Reimagining Fall Semester (Revisited)

3 min read

Elise Hodge

Colleges hoping for a normal Fall semester are having to reconsider their plans, as the Coronavirus COVID-19 pandemic...

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How To Use Video For Student Recruitment

07.20.2020

How To Use Video For Student Recruitment

4 min read

Elise Hodge

Today’s prospective students live in an immersive world of video content, whether watching videos on YouTube, endlessly...

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The Keystone Awards - nominate a student or institution now!

The Keystone Awards

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