Higher Education News

Growing Popularity of Instagram Reels for Student Recruitment

4 min read

Instagram has switched its attention to reels, and universities are using the short videos to engage with their current student body as well as...

Instagram reels for higher education student recruitment
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08.25.2022

Do Your Program Titles Resonate with International Students?

3 min read

Joanna Hughes

With colleges and universities all over the world competing for the best and brightest students, many are taking...

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08.24.2022

Communicating with Generation Z: Everything You Need to Know

9 min read

Joanna Hughes

Colleges have been marketing to millennials, 'the most researched generation', but understanding the next generation is...

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08.23.2022

4 Things to Remember When Communicating with Potential Students

6 min read

Ashlee-Maree Courtney-Eman

The internationalization of higher education has transformed the industry, with universities now competing to attract...

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What's Ahead for Higher Ed in 2025?

Watch our recent webinar where our international panel of higher education experts discuss the predictions, challenges, and opportunities facing the international student recruitment landscape. 

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08.22.2022

Chatbots: Conversational AI for higher education

4 min read

Elise Hodge

In the online world, automation is key to gaining a competitive edge. Chatbots are one such automation tool to provide...

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08.19.2022

7 ways to harness social media for recruitment success

4 min read

Elise Hodge

Social media transformed how we interact with one another, and what we share. Research shows younger generations such...

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08.18.2022

Writing Effective Responses to Student Enquiries: Tips & Tricks

3 min read

Ashlee-Maree Courtney-Eman

Replying to students can be delicate and take some time to perfect.

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