Social media is a powerful way to reach today's students, but in the next ten years will universities be using social influencers or...

Find out how to optimize your university's landing pages to boost your conversions and increase the number of applications for your...

Community colleges and universities in the United States have faced a decreasing number of enrollments in recent years.

Personalising how you speak to students and what you send them has been shown to convert leads into enrollments.

As the world goes increasingly digital, lead generation strategies have changed over time and altered the ways that student prospects...

We discussed several trends in student recruitment in our webinar “Student Recruitment Megatrends,” which is part of a three-part...

What are the most important decision-making factors influencing your potential students, and have these perhaps changed in recent...

Here is a list of 10 inspiring women in the higher education industry that we’re celebrating throughout women’s history month.

Higher education conferences are back in 2022. Find a comprehensive list of the biggest events of the year!

Getting a strong and diverse range of student leads can help your institution grow in ways you never expected.

Getting students to commit to your school is essential. How do you make sure they stay? Understanding a student’s journey from start...

In a fast-changing world, students want new things from their educational institutions. How can you prepare them for emerging...

Personalized student communication and email campaigns could be one of the strategies of lead nurturing campaigns.