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Higher Education News

Do you need a CRM? Evaluating CRMs for Higher Education

All CRMs have pros and cons for higher education providers. Factors such as cost, size of organization, ease of adoption, and...

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Tech Skills and Setting Up Students for the Working World

Higher ed can help students enhance tech skills relevant to their field of study by adapting their programs as new tech trends emerge.

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Using Social Media Influencers in Higher Ed Marketing

Social media is a powerful way to reach today's students, but in the next ten years will universities be using social influencers or...

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Tips for Optimizing Your Higher Ed Landing Pages

Find out how to optimize your university's landing pages to boost your conversions and increase the number of applications for your...

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Boosting Enrollments in US Universities - Tips to Reverse Recruitment Dips

Community colleges and universities in the United States have faced a decreasing number of enrollments in recent years.

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WhatsApp, IM or Email - The Importance of Personalized Communication

Personalising how you speak to students and what you send them has been shown to convert leads into enrollments.

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5 Tips for Converting Student Prospects

As the world goes increasingly digital, lead generation strategies have changed over time and altered the ways that student prospects...

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6 Trends in Student Recruitment

We discussed several trends in student recruitment in our webinar “Student Recruitment Megatrends,” which is part of a three-part...

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3 Key Shifts in Student Decision-Making Factors & What You Can Do

What are the most important decision-making factors influencing your potential students, and have these perhaps changed in recent...

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10 Inspiring Female Leaders in Higher Education

Here is a list of 10 inspiring women in the higher education industry that we’re celebrating throughout women’s history month.

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2022 Higher Ed Conference Calendar

Higher education conferences are back in 2022. Find a comprehensive list of the biggest events of the year!

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How warm are your student leads?

Getting a strong and diverse range of student leads can help your institution grow in ways you never expected.

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Utilizing Data to Improve the Student Journey

Getting students to commit to your school is essential. How do you make sure they stay? Understanding a student’s journey from start...

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Higher Education News

Do you need a CRM? Evaluating CRMs for Higher Education

3 min read

Most colleges and higher ed institutions need some sort of CRM system to manage their data.

Do you need a CRM? Evaluating CRMs for Higher Education
Tech Skills and Setting Up Students for the Working World

06.17.2022

Tech Skills and Setting Up Students for the Working World

2 min read

Julia Sachs

The launch of the internet changed virtually every industry - fields once seldom integrated with technology soon...

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Using Social Media Influencers in Higher Ed Marketing

06.09.2022

Using Social Media Influencers in Higher Ed Marketing

3 min read

Fran Fitzsimmons

Social media has exploded in the past 10 years, and more recently, we have seen the rise of influencers.

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graphic shows a cartoon of people assembling a website page

05.30.2022

Tips for Optimizing Your Higher Ed Landing Pages

4 min read

Katarina Gligovic

If your ads start to get clicks, but your visitors aren’t staying on your pages then it’s time to optimize your landing...

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State of Student Recruitment 2025 Report

BONUS Study-level reports for Master's, PhD, Bachelor's, & MBA also included.

ssr report

 

 

 

 

 

 

 

The 2025 State of Student Recruitment Report offers vital insights into the evolving world of prospective students.

 
✅ Prospective Bachelor's, Master's, and PhD students' influences and motivations
✅ What are the top international study destinations? 
✅ How do students prefer to study?  
✅ How do students research, find, and apply to colleges?
✅ What are the main barriers to applying to universities?
 
Our latest report includes this and more, including Domestic and International student data and how student recruitment trends are changing year-on-year. 
  
 

 

University Enrollment

05.19.2022

Boosting Enrollments in US Universities - Tips to Reverse Recruitment Dips

4 min read

Julia Sachs

Drops in enrollments continue to hit community colleges and universities in the United States. Part of that decrease...

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WhatsApp, IM or Email - The Importance of Personalized Communication

05.12.2022

WhatsApp, IM or Email - The Importance of Personalized Communication

5 min read

Julia Sachs

Whether your prospects want to be 'WhatsApped', emailed, called or IM-ed, highly personalized communication is a...

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Student Prospects

04.20.2022

5 Tips for Converting Student Prospects

3 min read

Julia Sachs

One of the many challenges universities have always faced is converting student prospects into applicants or...

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Trends in Student Recruitment

04.13.2022

6 Trends in Student Recruitment

4 min read

Julia Sachs

In recent years, the way students research and communicate with prospective universities has constantly changed and...

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3 Key Shifts in Student Decision-Making Factors & What You Can Do

04.06.2022

3 Key Shifts in Student Decision-Making Factors & What You Can Do

4 min read

Keystone Education Group

What are the most important decision-making factors influencing your potential students, and have these perhaps changed...

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10 Inspiring Female Leaders in Higher Education

03.08.2022

10 Inspiring Female Leaders in Higher Education

4 min read

Julia Sachs

International Women’s Day on March 8th and Women’s History Month celebrate the achievements that women have made across...

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2022 Higher Ed Conference Calendar

02.25.2022

2022 Higher Ed Conference Calendar

4 min read

Julia Sachs

With the pandemic finally slowing down in many parts of the world, the return to in-person events and conferences is...

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How warm are your student leads?

02.08.2022

How warm are your student leads?

3 min read

Julia Sachs

Getting a strong and diverse range of student leads can help your institution grow in ways you never expected. In any...

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Utilizing Data to Improve the Student Journey

02.03.2022

Utilizing Data to Improve the Student Journey

4 min read

Chelsea Castonguay Stanhope

Every university wants to know what can be done to improve the student journey. Fortunately, there’s a relatively easy...

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the keystone awards - nominations now open

The Keystone Awards 2026

Celebrate excellence in global education.
We’re honoring outstanding institutions, teams, and individuals across categories, including Higher Ed Institution of the Year and International Student of the Year.

Nominate your institution, colleague, or student today.


 

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