Why Institutions Should Focus on Campus Mental Health Initiatives
11.07.2022
Should We Still Use Hashtags in Marketing in 2022?
2 min read
Hashtags first came to prominence on Twitter in the early 2000s, but now they're used across all social media, and...
11.04.2022
How Are You Measuring Student Traffic to Your Site?
5 min read
Your university’s website is often the first point of contact between students and your school, and user experience can...
11.03.2022
College versus Program? What Should Marketing Teams Focus On
3 min read
When it comes to choosing a college, there are many factors students take into account. One of the most important...
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10.19.2022
Rising Popularity of Environmental Programs
4 min read
Climate change and sustainability are real issues affecting our world. These problems — and the zeal to solve them — is...
10.18.2022
The Importance of Rankings Lists in the Student Journey
6 min read
University rankings have long been the go-to source for anyone interested in a trustworthy, quantifiable list of the...
10.17.2022
Using TikTok in Higher Education Marketing
6 min read
TikTok is one of the most popular social media platforms in the world. However, many brands are either reluctant to add...
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