Higher Education News

How Higher Ed Can Provide the Most Sought-After Skills in 2024

4 min read

The job market is changing at an unprecedented speed, often leaving higher education struggling to keep up. In the four years it takes to complete a...

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03.12.2024

Inspiring Inclusion: A Key Driver for Sustainable Growth in Higher Ed

5 min read

Thaís Roberto

The celebration of International Women’s Day offers the perfect time to shine a spotlight on the state of female...

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Social Media for Higher Education

02.19.2024

Using LinkedIn in Your Graduate Student Recruitment

4 min read

Thaís Roberto

Higher ed marketing on Instagram, TikTok and Facebook are commonplace. But, while these are the most widespread...

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02.14.2024

What's New in SEO and Email for Higher Ed Marketers

5 min read

Thaís Roberto

With Google’s latest SERP algorithm and email updates, higher education marketers face new challenges in optimizing...

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Student Recruitment

02.12.2024

5 Strategies to Recruit More Students in 2024

4 min read

Thaís Roberto

Finding the next cohort of students bring new challenges for higher ed marketers, as new generations bring new...

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Education Non-Traditional Students Education Innovation

02.05.2024

The Growing Importance of Micro-Credentials in Higher Education

4 min read

Thaís Roberto

Micro-credentials are competing more and more with traditional higher education programs, following quick shifts in the...

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Student Recruitment

01.29.2024

Why YouTube Needs to be in Your Student Marketing Strategy

4 min read

Thaís Roberto

YouTube has grown to be the second-largest global search engine, offering universities opportunities to connect with...

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