Higher Education News

2023 Higher Ed Conference Calendar

4 min read

2022 saw the higher education conference world spring back into action. Many conferences saw record numbers of vendors, attendees, sessions and...

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11.07.2022

Should We Still Use Hashtags in Marketing in 2022?

2 min read

Fran Fitzsimmons

Hashtags first came to prominence on Twitter in the early 2000s, but now they're used across all social media, and...

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College versus Program? What Should Marketing Teams Focus On

11.03.2022

College versus Program? What Should Marketing Teams Focus On

3 min read

Fran Fitzsimmons

When it comes to choosing a college, there are many factors students take into account. One of the most important...

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10.05.2022

Preparing Your Higher Ed Institution for Google Analytics 4

5 min read

Fran Fitzsimmons

Much has been said about Google Analytics 4 (GA4) in the marketing world, as marketers get to grips with the newest...

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Watch On-Demand Webinar

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What's Ahead for Higher Ed in 2025?

Watch our recent webinar where our international panel of higher education experts discuss the predictions, challenges, and opportunities facing the international student recruitment landscape. 

The Brexit Impact on UK Universities Over Two Years On

09.30.2022

The Brexit Impact on UK Universities Over Two Years On

3 min read

Fran Fitzsimmons

It goes without saying that student recruitment in UK universities has changed since Brexit two years ago.

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Using Social Media Influencers in Higher Ed Marketing

06.09.2022

Using Social Media Influencers in Higher Ed Marketing

3 min read

Fran Fitzsimmons

Social media has exploded in the past 10 years, and more recently, we have seen the rise of influencers.

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The Keystone Awards - nominate a student or institution now!

The Keystone Awards

Nominations are now open for the Keystone Awards!

Nominate an inspirational student or an education institution, team, faculty or school for their outstanding work. 

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