We're exhibiting at EAIE Conference in Glasgow this September, booth A64. Book a meeting with the Keystone Education Group team here. 

Keystone Higher Ed Insights

Higher Ed Insights

Quarterly Student Data

Stay on the pulse of what's happening in international Higher Education.

Keystone Higher Ed insights gives our university partners a real-time look at student preferences and study plans. 

LI Newsletter MONTHLY EDITIONS

Access the latest reports and resources

Study Destination Reports

The scale of Keystone's network of student websites ensures we’re connecting our university partners with truly global and diverse audiences. We understand the breadth and depth of our audiences, and we are excited to share these insights with you in a downloadable format. Each quarter, we release our Study Destination reports, where you can download country-specific insights, student search trends and subject interest trends for your market.

Higher Ed Insights Monthly Newsletters

View our Higher Ed Insights Newsletter, published monthly, which rounds up what's happening in International Higher Education, and the data-led trends we are seeing shaping the sector. 

Trending Reports

Access additional topical reports we publish less frequently, such as our State of Student Recruitment Global Report, and one-off reports that give further insights into the trends shaping higher education marketing and student recruitment.
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Our data sources

Keystone Higher Ed Insights draws from two unique sources of student data:

Pulse 

Our unique tracker survey polls Keystone's audiences, revealing cycle-on-cycle insight: 

  • Data stretching back to 2021
  • 8,000+ monthly responses
  • Measuring sentiment, intention and impact

 

Data is drawn from an opt-in survey running across the core Keystone Search and Discovery platforms, including Educations.com, FindAMasters.com and FindAPhD.com

Share of Search

Our action-based methodology monitors user behavior at scale across our platforms: 

  • Agnostic of traffic and inventory 
  • 5 million+ monthly search actions
  • Measuring audiences, destinations, and subjects

Data is drawn from search actions on Keystone's Search and Discovery platforms and is calculated in relative terms, e.g., the % of an audience that searches for a particular subject in a particular destination. 

 

Why download Keystone Higher Ed Insights?

Scale in meaningful dimensions

Our unique combination of Pulse and Share of Search data powers the breadth and depth of insight. 

 

We can reveal geographic trends across a wide range of student audiences, whilst drilling down into the specific fields of study they care about. 

Relevance: in-cycle data for in-cycle decisions

Keystone data reveals what searching audiences are thinking, feeling and doing, right now. 

 

We're also able to compare with previous cycles to identify trends that matter to our partners, and the opportunities for them to react.

Agility: insight as partnership

Higher Education is one of the most vibrant and volatile sectors to produce insight for. 

 

Keystone data is proactive in identifying upcoming market shifts and reactive in listening to the insight needs of our partners. 

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Study in Canada
Study in Germany
Study in Italy
Study in Netherlands
Study in Spain
Study in UK
Study in USA

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